Delta Delta Delta Fat Talk Free Week Conclusion Mailer

Delta Delta Delta Fat Talk Free Week Conclusion Mailer

In 2010 Delta Delta Delta’s third annual Fat Talk Free Week campaign reached new levels of success, touching thousands of lives and helping participants become catalysts for change. Tri Delta wanted a way to communicate the campaign’s success to members, universities, and other fraternal organizations. Within three weeks of the campaign’s conclusion, Willow Marketing designed and distributed a tri-fold brochure that showcased the campaign’s results while simultaneously promoting continued efforts to End Fat Talk.

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Is Your Story Being Told?

Member-based organizations are a big part of what we do, and we know that finding the light within each organization is vital to sustainability and member engagement. Willow understands the unique challenges in this crowded marketplace and can offer strategy and creative approaches to help make your job easier and help keep your brand vibrant and alive.

Megan Arnold
PR Adventures – An Untold Story’s Journey to Results

Public and media relations can be tricky business. As Willow’s PR coordinator, I have outlined the basic steps from the beginning to end. Buckle up. Here we go. IN THE BEGINNING. When discussing a new topic or product, the VERY first thing to do is ask yourself these two questions: Is this newsworthy? - Is this an industry hot topic? - Is it relevant to our company’s message/marketing goals? Will anyone [besides me] care? - Will our targeted audience care? - Will our targeted media contacts care? If the answer is ‘NO!’ to any of the above questions – the >>